Having an Online business, versus a traditional store front business, is more the norm than the exception nowadays, and it is quite easy for just about anyone to put up a website. Some web hosting platforms even offer free authoring tools and no hosting fees, which could be ideal for the casual blogger, but necessarily for your business. To make a big impact on online consumers, you need to find the best hosting provider for your business.
You will find many web hosting providers available, but it is crucial to choose the right one and get your money’s worth. Excellent customer service is a must, so you need to look for web providers that have been getting both quality reviews, as well as those with a reputable track record. You could always just go look up web hosting reviews on the internet, but here we’ll help you to understand ‘why’ a good web hosting is so important for your business.
What is web hosting?
You can still use one of several excellent web authoring platforms to design your website such as Webflow, Squarespace, Builderengine, and other, but you should have your own web host. A web host is a company that rents out space on a computer with a large storage capacity, to website owners, and publish the website on the Internet. The service assigns your website a unique Uniform Resource Locator (URL) based on your domain name, which is like an address that lets anyone find you on the Internet. Some free website hosting services can be slow and have limited features and support.
How the right web-hosting provider can help your business
However, just because you have a paid web hosting service doesn’t mean you have a good one. It is important that you have a good service for your website because you want it fast, and reliable. A good web hosting service can keep your site up all the time, so your customers can find you when they need you, and help with sales. The speed of your host service also determines how fast your site loads, which is an important factor for both your users and search rank. It will help you rank higher as well as keep your website secure. This last one is especially important if you have an ecommerce website. You want to protect sensitive financial and personal information of you and your customers from hackers.
How to choose the right web-hosting provider
If this is the first time you need a web host, you might feel overwhelmed by the choices. However, as mentioned earlier, you can use web hosting reviews to help you cut through the fat. Here are the factors you might see mentioned in these reviews, and the reasons they are important.
Of course, price is important, and for a small business just starting out, it might be tempting to go for the cheapest plan available. You should strike a balance between cost and value, though. The cheapest option may not give you what you need. Check comparable packages from different hosts and then go for the best price.
Web hosting services have their own specialties, just like any other service, and it may not always be a good fit for your business. Some hosts do very well for startups, and are able to keep up with any growth in the next few years. Go for a host that specializes in your particular business and it will most likely be your best option.
Sometimes you need a host that can give you something extra that other hosts may not offer, or offer it at a high price. Not all add-ons are necessary, but some can really make you stand out in the crowd. A good example is spam management. If your host handles that, it can help you avoid wasting time in filtering these out yourself. If you feel that a certain feature or add-on is just what you need, go for it!
You want to be able to do updating and maintenance yourself, so it is a major plus if your web host has a user-friendly platform. You should be able to figure it out for yourself even if you have little or no experience with web maintenance. You won’t need to ask for help for every little thing, and you might even be able to do away with having someone else do it for you regularly. It will save you time and money in the long run.
Take the time to choose your web hosting provider wisely. Having an excellent technical support, spot-on features that they offer to your advantage, and understanding for growth are definitely qualities you should look a Web host.
Author Bio: Harlon P. Agsaoay is a blogger, digital marketer, adventurer, musician, and ocean explorer rolled into one. He is currently working as a Content Consultant for Websitesetup and HostingFacts, during daytime. Look him up at his Google Plus account and Facebook.